Current IA institute Board of Directors

Our Board of Directors is the heart of our organization.

We are a working board, each filling an important role within our volunteer organization. Elections for new board members are held every two years. Read more about our roles and responsibilities

Marianne Sweeny

Marianne Sweeny

Marianne considers herself a Search Information Architect with a skill-set that intersects information architecture, user experience, SEO and information retrieval.  She has been very well trained by her content strategy colleagues. Marianne is a frequent presenter at conferences on the intersection of IA, UX, content strategy and search.

Her current focus is to evangelize how IA, UX and  content strategy influence the training and performance of intelligent applications and how these disciplinces can be more mindful of this influence. Spring quarter finds her teaching graduate-level Introduction to Information Retrieval at the University of Washington Information School. 

Amy Espinosa

Director of Operations (Treasurer)
Amy Espinosa

Amy Espinosa is an Information Architect based in Tampa, Florida. She served as the Global Executive Producer for World IA Day 2017 and has a passion for growing IA awareness in her community.

Dots & Cubes is her consulting practice which focuses on information architecture in urban environments. She is particularly interested in cultural and historical preservation as well as transportation planning and community gardening.

Stuart Maxwell

Director of Communications (Secretary)
Photo of Stuart Maxwell

Stuart Maxwell is Lead Information Architect at REI, where he manages a team of IAs working on site structure and navigation, metadata design and management, and taxonomy / ontology modeling. He has a Masters in Information Management from the University of Washington’s Information School, teaches information architecture at the School of Visual Concepts in Seattle, and is co-chair for IA Summit 2018. He has also produced World IA Day Seattle and is co-founder of the IA Foundation, an organization that produces information architecture conferences.


Evgeni Minchev

Director of Events & Programming
Evgeni Minchev

Evgeni Minchev is the User Experience Director and Information Architect at SoftServe in Sofia, Bulgaria. He also serves as the World IA Day Regional Director for Europe and Africa. 

Rachael Hines

Director of Strategic Projects

Rachael Hines is a Lead Interaction Designer at GoPro, based in San Mateo, CA. At GoPro, she provides UX leadership for on camera and device experiences. At GoPro she has worked on the GoPro Hero cameras and other exciting devices for the past 3 years. As a Lead, Rachael works closely with many cross-functional teams and has a passion for creating a compelling end-to-end customer experience. When she is not crafting device and application interactions she is out climbing mountains, skiing, adventuring or curled up with a good book.

Rachael has been a member of the IAI for 5 years and is actively pursuing her master's degree in Human Computer Interaction.

Krispian Emert

Director of Education
Krispian Emert

Krispian Emert has over 10 years’ experience, working at all stages of the User Experience process—from strategy and conception through production and implementation. She has worked at award-winning agencies and for some of the world’s top brands, including Microsoft, Thompson Reuters, ING, and Toyota. Keen to improve the discipline of User Experience, Krispian is the Information Architecture Instructor at VFS and speaks about UX Strategy at conferences, universities, and within Vancouver’s UX community.

Bram Wessel

Director of Development
Bram Wessel

Bram Wessel is co-founder of Factor, an Information Architecture consulting firm in Seattle. Factor specializes in untangling complex information challenges at enterprise scale for clients such as Adobe, Intel, Amazon, Backcountry, Crate & Barrel, Dignity Health, and many other organizations from e-commerce to healthcare.

With more than 25 years as a user-centered design and research professional, Bram Wessel believes that technology should enable natural experiences for real people. An advocate for the Information Architecture, Bram is committed to educating the next generation of practitioners through teaching Information Architecture at the School of Visual Concepts and as a guest lecturer at the University of Washington’s MCDM and MLIS programs.

Bram is an advisor to and former member of the Seattle IxDA Board, and is currently helping organize the Interactions 19 conference in Seattle.

Jelto Von Schuckmann

Director of Membership
Jelto Von Schuckmann

Jelto Von Schuckmann is the Senior UX/UI Designer at Ai3, partenaire de votre transformation numérique. He is the leader for Toulouse of the French IxDA and Flupa associations and World IA Day in Toulouse, France.